From Skepticism to Sales Engine – How Cold Email Became Diginuiti’s #1 Growth Channel within 2 months
Diginuiti, a paid advertising agency, relied exclusively on word-of-mouth, networking, and Upwork for new business.They had zero trust in cold email, believing it was spammy and ineffective.“Cold email was always framed as the hardest form of marketing.”But after seeing other agencies successfully using outbound, they decided to give it a shot—with zero expectations.After Working with AxoLeadsWhat started as an experiment completely transformed their business:
✅ Cold email became their #1 source of booked calls
✅ Averaging 5+ high-ticket sales calls per month
✅ Refined their Ideal Customer Profile (ICP), improving sales efficiency
✅ Shifted from a full-service agency to a paid ads-focused positioning
✅ Consistently books high-quality, pre-qualified sales calls
‍“I came in with zero expectations, but now cold email is our leading source of calls.”

$80K+ Closed from Cold Email – Immediate ROI in 2 Weeks
Within the first full month, AxoLeads booked 5-6 high-quality sales calls. Unlike their past experience, these weren’t just random meetings—four were hyper-qualified, and one deal closed almost immediately.
Then, shortly after, a second $4K/month client signed from the same campaign, bringing the total impact to:
✅ $8,000 in new monthly recurring revenue
✅ $80K+ in annual contract value
✅ Immediate ROI covering months of service
“We closed a $4,000/month deal in less than two weeks from the first email. Then we closed another at the same price point soon after.”

From Uncertainty to 5x-7x Client Results – In Just 1 Week
Instead of guessing, AxoLeads launched targeted cold email campaigns for each offer variation. In just one week, the market had spoken—one offer stood out as the clear winner.
✅ 6 high-intent leads in 7 days
✅ Immediate clarity on the winning offer
✅ Months of testing compressed into one sprint
‍“Being able to speed up our learning curve by months and start seeing results in a week was extremely valuable and well worth the investment.”

$500K+ in New Business Pipeline from Cold Email
Over the past 12 months, AxoLeads booked 61 high-intent sales calls for Linkflow with their ideal clients. Given their $83K LTV per client, these calls represent an estimated $500K+ in potential revenue.
But it wasn’t just about volume—it was about quality and consistency:
✅ A True Plug-and-Play System
"It’s been pretty hands-off for us for the most part."
‍✅ Consistently Bringing in Quality Leads
"I don’t know the exact percentage, but a good number of our client base came from your guys’ outreach."
‍✅ Strategic Testing & Iteration
"You don’t just set it and forget it-you’re proactively testing and iterating."